Muve, Gruve and The Mayo Clinic

Interview with John Montague, CEO of Muve from Doug Cress on Vimeo.

Based on the the status description below it looks like Muve plans to leverage our existing sales channnels and product line. It would seem that we should be considering the future of Gruve and how it may integrate with our product offering in our current work on our online weight program.

Status
Muve is highly focused on the broad market adoption of its core Gruve offering. The primary marketing and sales channels will be corporations, groups, retail outlets and the web. The relationships, practices, content and events of Mayo Health Solutions, MayoClinic.com and Professor James Levine will be constantly leveraged. The company has also planned a series of events to create publicity including a television feature on ABC's "20/20" program in February 2008

Waist size matters more then weight when it comes to health

It seems in this test that your waist size is actaully a better measurement of your health then your BMI. Not sure if this has any play with the various weight related products. But it was interesting.